Principles of Contemporary Retailing Final Project
You will assume the role of a new fashion entrepreneur about to launch your very own retail store! You do not have any financial constraints, so you can be as creative as you want to be. You will plan every aspect of store planning from every chapter covered in the course textbook “Fashion Retailing”. You will put together a comprehensive PowerPoint presentation and present it to the class on WEEK 16. The final project will be worth 20 of your overall grade. You will be expected to fully cover all of the topics above in your presentation, however there is no set length or number of slides required. Be as creative and forward thinking as possible, testing the boundaries of the traditional retail setting. Additionally, your presentation should be visually stimulating as well as use multiple scholarly resources along with multimedia. Refer to the grading rubric below to see the points breakdown and what will be required for your presentation.