Explain the four functions of management and the purpose of internal and external assessments.

• Explain the four functions of management and the purpose of internal and external assessments.

• How would you convince upper management about the importance of internal and external assessments?

• How would you demonstrate the critical relationships that exist between assessments and the four functions of management implemented in most organizations?

• Which type of operation has a more difficult time managing capacities: an environment supporting standardized products or one supporting customized products? Why? State your reason(s) and provide examples.

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