Analysis of Amazon’s Strategy
Using Porter’s Five Competitive Forces Model, and Miles and Snow’s Strategy Typology model in an 8 page analysis, you are to select the model that best describes Amazon.Com’s phenomenal success.
In your analysis, you should cover the following:
a) Identify and discuss the major parts of the model that ensure a firm’s success.
b) Evaluate and analyze how each of these strategies was used by Amazon.Com.
c) Provide a recommendation about how Amazon can continue to improve its operations by using this strategy model.
d) An outline for this paper would include the following centered APA first heading levels.
Introduction
Major Parts of the Model Selected
Application and Analysis Using the Model
Recommendations and Summary
References
e) Give reasons to support your facts and views, and document these with at least three journal
f) Make sure youuse 2 journal references, and follow APA formatting and style especially for in-text citations, quotes, and reference entries. You may need to use other reference too, like news article and financial articles to support your views and tell your story.You should have at least a total of 4 references including the 2 journal articles.
Please contact me if you have any questions regarding this assignment.
This paper should follow APA style and formatting.
A special library link has also been created for students in this MGMT 630 course, so that you can use this library as a customized resource especially for this course – http://libguides.umuc.edu/mgmt
Use the APA Template under the Course Content section of the Classroom to help you with the formatting an APA cover page and References list. You should use Times Roman 12 point size font or Arial 10 point size font.
This paper should be at least 8 pages long – not counting the cover page, or the References list page (Do not include an abstract).
