Company’s Social Responsibilty

Question 1: 2000 words

Choose a recent (that is 2017 or 2018) article from Business & Society (available in Full Text from Sage via the Bibliothèque Universitaire Vauban remote site). Indicate your choice clearly (i.e. fully referenced) at the beginning of your assignment. Write report including:

(a) brief description of contents;

(b) why you chose this article;

(c) how does it relate to concepts and notions

of Corporote Social Responsibility;

(d) Discussion – part d is the most important one (and should also be the longest part of your answer!): we expect you to make use of critical thinking to discuss ideas, notions and propositions presented in the article. The terms ‘critical thinking’ should be understood here as related to “a probing inquisitiveness, a keenness of mind, a zealous dedication to reason, and a hunger or eagerness for reliable information (Facione, 1992, p. 10). In this discussion part, we also expect reference to the course material and other resources you will have researched.  plagiarism will result in failure!

 

Question 2: 800 words

Unilever is working on it Sustainable Living Plan. According to the CEO, Paul Polman, this plan “aims to decouple our growth from our environmental footprint and to increase our overall social impact.”

– Discuss Unilever’s development towards the Sustainable Living Plan using the notion of “sustainable value” as discussed by Hart & Milstein (2003), addressed in the course. Does this plan fit in their framework and if so, how?

For your reference: Hart, S.L. and Milstein, M.B. (2003), Creating sustainable value. Academy of Management Executive, 17(2), 56-67

 

Question 3: 800 words

Discuss the main differences between Friedman’s and Freeman’s ideas (shareholder value maximization versus stakeholder management) and indicate whether and how these ideas could be reconciled.

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