Research the following company:
Apple
Respond to the four writing prompts below.
1. Create a case study summary of Apple INC. including a general overview of the company and its external environment, a list of its current strategies and objectives, and a financial analysis of the company using ratio analysis.
2. If Apple INC continues with its present strategies and objectives, where will it be in five years?
3. If you were the CEO of Apple INC, what strategies would you recommend and why?
4. Describe the competitive strategies used Apple INC main competitors. Which of these strategies are the most effective? How can your company combat these strategies? Support your answers.
