Design a strategic plan that can structure Lenovo’s challenges for market sustainability

Design a strategic plan that can structure Lenovo’s challenges for market sustainability

The Case Study – The Competitive Strategies of Lenovo in the Corporate Market By: Mingshir Lin Kyriakos, et., al.

Assignment Tasks – In this case study you need to do the following tasks:

1. Critically analyse the current state of international corporate PC market to get a better sense for the environment to address the problem of Lenovo. Use the concept of Porter’s Six Forces.

2. Write a critical SWOT analysis on Lenovo’s outlook in order to get a better sense of the corporate market and the impending loss of the IBM branding.

3. Explain the implications of competitive strengths gained by Lenovo applying the appropriate theory of strategic choices. Focus on the organisation’s perspectives in expanding product differentiation strategies.

4. Design a strategic plan that can structure Lenovo’s challenges for market sustainability in the Sultanate of Oman.

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