Design a sales presentation/campaign

Design a sales presentation/campaign

create a speech that should be three to five minutes long. You must also upload a transcript (print version) of your speech and include a short 75-word reflection statement. In the reflection statement, discuss what aspects of this assignment you found helpful for your future career and mention some strategies you can use to improve your speech­making abilities in the future. Make a video of your speech as you rehearse it. Before presenting your speech to your audience, use the following evaluation questions to evaluate your delivery:

1. Did I use an extemporaneous delivery style?

2. Did I use appropriate notes, but not read or memorize my speech?

3. Did I establish eye contact with my audience before I began my speech?

4. Did I maintain eye contact during my speech?

5. Did I use gestures in a natural way?

6. Did I have an appropriate posture?

7. Did I have an appropriate facial expression?

8. Did I vary my facial expression?

9. Did I speak loud enough to be heard clearly?

10. Did I speak with vocal variety?

Upload your speech to the Mini Project with comments answering the evaluation questions. Post written comments inside the Mini Project comment space provided. Watch and offer supportive comments to one other student’s post.

Information about accessing the Blackboard Grading Rubric for this assignment is provided below.

Unit VIII Final Project

Select a product that you like or a product you use. Design a sales presentation/campaign that introduces an idea for the product, or a better way to promote the product. This section should be a minimum of two pages and include the six suggestions presented on pages 348-352 in your textbook:

1. How you will hook your listener

2. Identify the customer’s key issues

3. Make the recommendation

4. Stress benefits, not features

5. Make the close

6. Respond to objections

Write a one-page formal business letter (sample on page 372) to your supervisor explaining your campaign. Write a one-half page office memo (sample on page 375) to your co-workers outlining the campaign.

Include all three writing pieces in one document. Add a conclusion to your document, summing up what you have learned from this writing process. Make sure to include any challenges you faced and/or surprises you encountered.

You may only use your textbook as a resource for this final assignment.

BSL 4040, Communication Skills for Leaders 3

This final project should be a minimum of four pages (not including cover and reference page). The textbook must be referenced; paraphrased and quoted material must have accompanying citations using APA style.

Information about accessing the Blackboard Grading Rubric for this assignment is provided below.

APA Guidelines

The application of the APA writing style shall be practical, functional, and appropriate to each academic level, with the primary purpose being the documentation (citation) of sources. CSU requires that students use APA style for certain papers and projects. Students should always carefully read and follow assignment directions and review the associated grading rubric when available. Students can find CSU’s Citation Guide in the myCSU Student Portal by clicking on the “Citation Resources” link in the “Learning Resources” area. This document includes examples and sample papers and provides information on how to contact the CSU Success Center.

Grading Rubrics

This course utilizes analytic grading rubrics as tools for your professor in assigning grades for all learning activities. Each rubric serves as a guide that communicates the expectations of the learning activity and describes the criteria for each level of achievement. In addition, a rubric is a reference tool that lists evaluation criteria and can help you organize your efforts to meet the requirements of that learning activity. It is imperative for you to familiarize yourself with these rubrics because these are the primary tools your professor uses for assessing learning activities.

Rubric categories include: (1) Discussion Board, (2) Assessment (Written Response), and (3) Assignment. However, it is possible that not all of the listed rubric types will be used in a single course (e.g., some courses may not have Assessments).

The Discussion Board rubric can be found within Unit l’s Discussion Board submission instructions.

The Assessment (Written Response) rubric can be found embedded in a link within the directions for each Unit Assessment. However, these rubrics will only be used when written-response questions appear within the Assessment.

Each Assignment type (e.g., article critique, case study, research paper) will have its own rubric. The Assignment rubrics are built into Blackboard, allowing students to review them prior to beginning the Assignment and again once the Assignment has been scored. This rubric can be accessed via the Assignment link located within the unit where it is to be submitted. Students may also access the rubric through the course menu by selecting “Tools” and then “My Grades.”

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