Difference between a movement along and shift

What is the difference between a movement along and shift of the demand curve? Show the affect on the equilibrium price and quantity that result from: (1) an increase in demand, (2) an increase in supply, and (3) an increase in both supply and demand that relate to the specific organization or corporation that you are either involved with or familiar with. Then provide a specific example of the role of supply and demand in decision-making in that organization or corporation.

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