1. How firms analyze their value chain for the purpose of determining where they are able to create value when using their resources, capabilities, and core competencies: What are the resources, capabilities, and core competencies of UFC? Be sure to define these terms in your answer
2. Merger and acquisition strategies and how they relate to strategic competitiveness. Discuss the mergers and acquisitions that the UFC has made? How has these increased UFC’s strategic competitiveness?
3. Define and describe the general environment and the industry environment and how competitive forces influence the firm: Exhibit five of the case study shows some of the UFC’s biggest competitors in the PPV market. Describe the UFC’s competitive environment? What opportunities are there for further growth?
