Visual Analysis
Thesis: Will make a claim about how the text communicates a message.
1. Describe
Colors, shading, objects, people, places, background, etc.
2. Respond
What’s my initial gut reaction? How does the text make me feel? What does the text make me think? Does the text make me want to do something? Does the text remind me of anything I’ve seen, heard or read about before?
3. Analyze
Push beyond description and response. Consider how the text’s different elements communicate a message and accomplish a purpose. Remember the rhetorical situation: The audience, purpose and context of the visual text.
