Examine tassal”s company in terms of sustainability

Examine tassal”s company in terms of sustainability

Case Study
Tassal (Tasmanian Salmon) is a very large producer of salmon in Tasmania. If you look at their website http://www.tassal.com.au/about-us/ you will find this description of their company:

For over 25 years, Tassal has been bringing delicious, fresh and healthy Tasmanian Atlantic salmon from our pristine waters to your table. Today, we’re the leaders in producing Atlantic salmon in Australia and employ over 800 fabulous people all of whom share our passion for this delicious superfood.

Since we opened our marine sites in 1986, our company has grown from a privately-owned operation to a major public company listed on the ASX in November 2003.

Tassal strives to achieve operational excellence, while protecting its core values around quality, community and the environment. As well as growing premium healthy and tasty salmon, Tassal will continue to be attentive to consumer priorities including having the information and assurance that their food is grown in an environmentally and socially responsible way.

Tassal has received a number of awards in the sustainability arena. For example, Rookwood Road Hatchery won the innovation award for sustainability in 2010, and Tassal received the Coles Sustainable Leadership Award in 2012. Tassal recently received funding from the Federal Government in the form of “a grant of $3.85million to produce a fish meal plant on farmland near Triabunna” see:

http://www.abc.net.au/news/2014-07-24/salmon-producer-tassal-grant-for-fish-by-product-factory/5620930

Your task

You are a sustainability consultant and Tassal has commissioned your services to examine their company in terms of sustainability. You will present your findings in a Report. To do this, you will need to complete the following tasks:

• Gather evidence of Tassal’s current business practices. Policies, annual reports and sustainability reports can be found on Tassal’s website:http://www.tassal.com.au/. You will no doubt need more information than is provided by the company. Make sure you reference from where you are sourcing your information.

• Apply your Final Sustainability Framework(MY FINAL SUSTAINABILITY FRAMEWORK IS ATACHED you can read while preparing assignment ) to the evidence that you have collected. Determine Tassal’s current level of sustainability based on where it is positioned on your Final Sustainability Framework.

• Detail your findings in the Findings section of your report.

• If, by now, you feel that your Sustainability Framework is lacking in something, describe this in a section of your report called Limitations.

• In the Recommendations section of your report, you must make recommendations explaining how Tassal’s business practices can be changed to improve the business’ level of sustainability. These recommendations must be supported with evidence from the academic and professional literature.

The structure of the report

*REMEMBER: Your word limit is 3000 words. This excludes tables and figures, and your reference list. Your report must be uploaded to the Dropbox.You must also submit an Assignment Coversheet with your report (you can submit it as a separate document to the same Dropbox). You can download a template of the Assignment Coversheet here.

Your report should follow a report structure that contains the following sections:

• Executive Summary

Designed for busy executives to ‘glance’ at, this short summary details the purpose, main findings and recommendations. It is not necessary to justify the findings or recommendations here. This should be no more than 1-3 paragraphs in length.

• Background

Imagine that a new employee of Tassal is reading this section of the report. They need to read this section to learn the history of the report, including:

o Who – requested the report (e.g. the Tassal Board) and who generated the report

o When – describes when the report was requested, the time period it examined, and when the report was due.

o Why – details the purpose of the report and the desired outcome.

This section is brief: up to four paragraphs should be sufficient.

• Findings

This section details where Tassal is positioned on your sustainability framework. It also details the evidence you used to make your judgements. If you feel that your framework was lacking something, you may wish to report the limitations of your findings in this section. You may wish to organise your findings using subheadings, for example, a sub heading for each of the criteria in your framework.

• Recommendations

In this section, you will make recommendations regarding how Tassal can improve its level of sustainability. You must justify each recommendation using evidence from the professional and academic literature. In text references must be included in Harvard style.

• Conclusion
Imagine that the reader has read all the way through your report. In this section, you want to quickly remind them of the main findings of the report, and a general overview of your recommendations. You are not to include any new ideas in the conclusion. Keep this section brief: one to three paragraphs should suffice.

• References
Include the full details of the references you referred to (in text) throughout your report. You must list the references in alphabetical order, using the Harvard referencing style.

• Appendix
This section can contain tables, figures and so forth that help interested parties make more sense of your findings and recommendations. It contains evidence that supports your findings and recommendations – it must not contain any new ideas, findings or recommendations.

You will apply your sustainability framework to an entity that will be introduced to you in a case study. You will assess the current level of sustainability, and make recommendations explaining how the sustainable practices of the entity may be improved. Your recommendations must be supported by evidence from academic and professional literature. You MUST use the framework that you submitted for your Final Sustainability Framework Assessment Task. If, by this time you feel that your framework is lacking in something, you can include a paragraph in your justification explaining some of the limitations of your assessment. Your case study report must be written in a report style. Guidance regarding how to write a professional report will be provided in the Assessments folder in MyLO.

Task Length Word count for your case study is limited to 3000 words

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