Explain how you believe the rising prices affect strategic pricing-decisions made by companies that produce packaged food,

During recessionary times, commodity prices may not fall  in fact, many consumer commodity prices frequently continue to rise. For example, in 2008, the average price for a gallon of gasoline was $1.85. In 2012, the price for a gallon of gasoline rose to nearly $4.00/gallon. Not unexpectedly, food prices have risen as well, with the costs to feed a family of four rising over 20% during the same period. Additionally, governmental mandates for Bio-Diesel fuel have created a shortage of corn, further exacerbating the rise in global food prices. Explain how you believe the rising prices affect strategic pricing-decisions made by companies that produce packaged food, cereals, canned meats and other common products found in a supermarket. Include an examination of how consumer behavior might impact those pricing, marketing, and packaging decisions.

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