1) Explain how internet is influencing distribution strategy.
2) Assume that are an entrepreneur and you are in the process of hiring salespeople. What are the characteristic that you would be paying attention to in the hiring process? Explain your understanding of the role of sales training and management in the process of establishing a successful salesforce.
3) Discuss the process how salespeople can gain a prospect’s interest and improve their effectiveness. What are challenges do they face in this process?
4) Partners and partnerships are crucial in the entrepreneurial ecosystems. What defines a partner? What recourses they can bring in? What are the different types of partners? What do they want to help the entrepreneur?
5) What is scientific research method? What are the crucial elements of scientific process of research?
6) What is brand personality? List and discuss different dimensions of brand personality.
7) The Kaufmann.org founder is cited to say that “Hire people who are smarter than you! In doing so, you prevent limiting the organization to the level of your own ability-and you grow the capabilities of your company.” Kauffman reportedly stated before his death. “If you hire people you consider smarter than you, you are more likely to listen to their thoughts and ideas, and this is the best way to expand on your own capabilities and build the strength of your company.” Explain this quote in the context of entrepreneurial human resources management
