The FTC and Product Advertising|business
Discussion Question 1
“The FTC and Product Advertising” Please respond to the following:
The power of advertising is in its persuasive influence, and this influence can take several different forms. Using your textbook or Internet, identify two (2) examples of persuasive advertising that might (or did) go too far with their message. Next, argue why you believe these messages crossed the line between effective persuasion and unfair and deceptive trade practices listed within Section 13-2: Advertising as a Contract Basis for Product Liability of your textbook. Provide support for your response.
Discussion Question 2
“Money Management and Financial Planning” Please respond to the following:
From the case study, suggest a new business strategy for this company, forecasting potential growth for the next five years. Determine the steps that the company should explore to improve the business while minimizing financial risk. Note: Use the PlanningShop’s Business Plan Financial package to support your strategy. The PlanningShop’s Business Plan Financial package is located in the online course shell.
Evaluate the financial planning process for new business ventures in terms of how it both challenges and benefits new ventures. Provide an example of each (i.e., challenges and benefits) from industry to support your position.
Discussion Question 3
“Internal Controls” Please respond to the following:
Imagine that a coworker wants to circumvent an internal control to steal money from your company. Speculate on two (2) internal controls that your coworker might attempt to circumvent in order to steal the money. Recommend two (2) actions that the company could take in order to prevent the theft.
Outline an anti-fraud program that you would implement at your company (current or previous). Suggest the approach you would take to sell this program to your senior executives. Provide a rationale for your response.
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