GLOBAL ENVIRONMENT OF BUSINESS

For the case study
– please give a brief history of the company in question.
– Provide reasons for the situation in the case.
– Identify the key issues in the case.
– Please ensure that you give responses to questions posted in the case, and recommendations for the company as well as your reasons for the recommendations.
– Examine the factors that can constraint the recommendations that you made.
– Sometimes there are no explicit questions in the case, but there are issues that will arise in your mind as you read the case and the questions may be implicit.
– If there is any form of financial information in the case, please utilize it. Try to utilize figures etc provided also. Make sure you provide a conclusion.

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