Sociology/Black Studies
For this extra credit assignment, you will choose one advertisement to sociologically analyze. The advertisement can be from a magazine, newspaper, from an online source, etc.
Please address the following in paragraph form:
• How does the advertisement challenge and/or reinforce stereotypical notions of class, gender, race, and/or sexuality? Explain in detail. You must reference at least 1 reading from the course. (Reading :”Defining Contested Concepts” -Lynn Weber (5-16), “Is Capitalism Gendered and Racialized?” -Acker (100-106) )
• In addition to the product, what else is the ad selling (consider ideas such as freedom, security, love, economic security, convenience, marriage, independence, etc.)
In addition to addressing the items above, you must attach a copy of the advertisement to the back of your essay.
Formal Guidelines:
2-4 pages, typed, double-spaced
Standard margins, 12pt. font
