http://www.cbsnews.com/videos/southwest-airlines-satisfies
Whatch the video and answer the following questions. At least one page, double space,12 front. Please watch the video first!!!
http://www.cbsnews.com/videos/southwest-airlines-satisfies
Questions:
What is Southwest Airlines doing to maintain a competitive advantage?
•Who are their stakeholders and what are they doing to satisfy them?
•Why would someone be willing to work for Southwest at a lower pay than the market average?
•Describe the corporate culture and how it effects the customer?
•As a human resources professional, what would your role be in supporting this culture?
