Identify best practices in customer relationship management
Management Theories
I need to provide a problem/opportunity statement and find companies for three of the course concepts as it relates to Classic Airline. Here is my problem Statement, please help me find companies: Classic Airlines must regain its members and employee’s confidence by developing and establishing new concepts and new solutions in order to avoid bankruptcy, retain members, and increase its customer and employee morale while staying within the threshold presented.
A) Identify whether the company has been successful or unsuccessful.
B) Summarize your key findings for the company as they relate to the scenario.
C) Identify at least one alternative solution for Classic Airlines from each company researched.
Then, identify best practices in customer relationship management,
Manage the marketing of services, and Align customer relationship initiatives and organizational goals.
