Identify an ethical challenge facing companies today
1) Identify an ethical challenge facing companies today. Then, describe a company managing that issue in a socially responsible way and a company managing the issue in an irresponsible way. What defines the difference between these two companies?
2)Describe an experience from your work or school history in which an organization respected or ignored the needs of diverse groups. What actions defined the way your school or employer handled the needs of those groups?
3)Define a “core capability.” What are the core capabilities of Amazon, Google, and Walmart? List some new markets to which these companies could creatively apply their core capabilities.
4)If you were in the dry-cleaning business, whom would you benchmark for their technological innovations? List companies in related fields that would be inside and outside your industry.
5)Your friend is trying to decide what career to pursue after college but cannot make up his mind because he’s confused by the number of possible options and the seemingly unpredictable nature of his own interests. How can you encourage him to take control of his own life course?
6)Briefly discuss the problems facing book publishers in the Internet age. Then, examine the ways in which undertaking a SWOT analysis could help publishers adapt to changing market conditions.
