(The Walt Disney Company: The Entertainment King)
a) Introduction: Company/organization overview
b) Case Issues: What are the issues facing the company/organization? What needs to be decided?
c) Strategic Options: What are the firm’s strategic options and implications of each?
ï‚§ Include any associated course theories and concepts in this section to analyze the strategic issues or options.
d) Recommendations: What key action(s) should the company/organization take? (Students should bring their own solutions into the case, but must also incorporate material from the course.)
ï‚§ Include any associated theories, and concepts in this section to analyze the key actions that the firm should, or should not take.
e) Rationale for Recommended Action: Why is this an appropriate course of action and what is your justification for this action?
ï‚§ Include any associated theories and concepts in this section to analyze the appropriate course of action.
e) Conclusion: Summarize the key issues and the actions the company/organization should take and why.