Marketing Management
· All submission needs to be in MS Word or Adobe Acrobat formats (only) which will be checked for accuracy and plagiarism.
· APA Citations.
· 12-point font double spaced
· Write 350 words.
· Only Scholarly articles no web references.
Assignment 1:
· Which is more detrimental to a firm, pricing your product or service too high, or pricing your product or service too low?
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