MKT 571 Week 4 Team Assignment Marketing Plan Phase II

MKT 571 Week 4 Team Assignment Marketing Plan Phase II

Using the product you selected in week 2 prepare a 2000-wordsummary to include;

a) Your detailedpricing strategy

b) Yourdistribution strategy for the domestic market

c) Select a secondcountry as the international market for your launch. Defend your choice.

d) Describe the thedifferences in your pricing and distribution strategy in your foreign marketfrom the US market.

e) What is thetiming for you foreign introduction? (Year 1, 2, 3 etc) why?

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