Module 01 Business Plan Project – Company Description/Business Finance – Operations Management
A business plan articulates a firm’s goals, mission, vision, and execution strategy. The process of preparing a business plan holds tremendous value for aspiring entrepreneurs as it forces them to critically think through every aspect of their new venture. Individuals who allocate appropriate time and focus during planning stage are likely to save time and money during the execution phase. In this assignment, you will complete the foundation for creating your own business plan.
You must first identify a great idea for a business. Once you have developed an idea for your business, the next step is crafting an identity for the business. In 2-3 pages, complete your company description by providing the following information:
Business Name: The first section of your “company description” needs to be devoted to defining your chosen business name. Remember when writing your plan that you are not writing to your instructor, but to a potential investor.
Why did you choose this particular name for your business?
