Need an Essay on Business & Finance – Marketing
Describe one type of analytical model you have used in your past work or academic
experience. Were they predictive or descriptive? What was the (business) problem
you were trying to solve? How did the model help to address it?
Predictive analytics encompasses a variety of statistical techniques from
predictive modeling, machine learning, and data mining that analyze current and
historical facts to make predictions about future or otherwise unknown events.