Instructions: Assignment will require the student to write original news release. The release will contain all necessary components of a news release as demonstrated in the Seitel text and Diggs-Brown text.
Assignment will be a news release that addresses a specific facet of your PR interests, as written about in your annotated bibliography. The students are challenged to identify a current event that intersects with his or her own PR area. This will require the identification of a current event and the development of a news release that addresses it.
Assignment will require a cover page that carefully elucidates the target audience for the news release, which will include a strong rationale
