Project Deliverable 2: Innovation and Competitive Analysis
- Using Porter’s Five Forces of Competition to perform a competitive analysis of the company’s industry. Support your response. (see the following website: https://www.mindtools.com/pages/article/newTMC_08.htm )
- Select at least two (2) innovative and technology trends that the company or its competitors introduced. Next, examine the feasibility and expected market impact of the trends you selected. Provide a rationale for your response.
- Assess the company’s situation (e.g., its capabilities, resources, etc.) regarding its recent development. Provide support for your response.
- Give your opinion as to whether the company’s organizational structure supports or impedes its ability to innovate and be a successful company. Justify your answer.
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