Project: SWOT/ Porter’s Five Forces analysis

Your team is part of Valerie’s Pitch Team and has been tasked with creating PowerPoint presentation that Valerie will use to “pitch” the Boomers Best Bets to the Strategic Planning Committee.

Valerie has given detailed instructions for the PowerPoint presentation.  Make sure to follow the instructions.  To better prepare you for the tasks at hand, you will:

• Research the nutraceuticals and supplements industry to assess the external environment of the business; Â

• Complete the internal environmental analysis by looking at the Company Profile;Â

• A discussion of the vision and mission statements with an explanation of how the vision and mission of the Biotech works in concert with the SWOT analysis, and Porter’s Five Forces analysis to help develop a strategic plan for the company’s future;
• Convincing arguments as to why:
  • Boomer’s Best Bets meets the strategic plan suggested by the total analysis;
  •  Biotech has a strong position for a future in the nutraceuticals and supplements market.