SCHOLARLY BUSINESS COMMUNICATION – EVALUATE TWO TYPES OF ARTICLES EVALUATION

For this assignment, you will reflect on what you have learned about the differences between professional publications and popular press publications. After reviewing the Engle website information located within your weekly resources, read an article from a professional trade publication and an article from a popular press publication. Fortune Magazine and Psychology Today are examples of popular press publications.

Then, write an essay analyzing the content and format of the two types of articles. Discuss the type of material presented in each article. Evaluate the articles in light of information you acquired in the resources this week. Remember to consider that there are differences in content and format between professional trade publications and popular press publications.

Be sure to address the following in your essay:

• Analyze and compare your findings from the viewpoint of accuracy and suitability to use as a professional research reference.
• Explain whether you believe one form of publication is more reliable than the others.
• Assess your own fact-finding methods, and compare how your opinion of using these two types of resources has changed.

Use the library to acquire resources in support of assertions. Cite and reference. The two articles reviewed count toward the citation requirement.

Length: 3-5 pages

References: Include a minimum of five library references. The two articles count toward the citation requirement.

Your assignment should demonstrate thoughtful consideration of the ideas and concepts that are presented in the course and provide new thoughts and insights relating directly to this topic. Your response should reflect doctoral-level writing and APA standards. Be sure to adhere to Northcentral University’s Academic Integrity Policy.