Surviving Plant World’s Hard Times.
QUESTION 1 (40)
Read the case study below and answer the questions that follow.
Surviving Plant World’s Hard Times
In ten years, Plant World had grown from a one-person venture into the largest nursery and landscaping
business in its area. Its founder, Myta Ong, combined a lifelong interest in plants with a botany degree to
provide a unique customer service. Ong had managed the company’s growth so that even with twenty full-time
employees working in six to eight crews, the organization culture was still as open, friendly, and personal as it
had been when her only “employees” were friends who would volunteer to help her move a heavy tree.
To maintain that atmosphere, Ong involved herself increasingly with people and less with plants as the
company grew. With hundreds of customers and scores of jobs at any one time, she could no longer say
without hesitation whether she had a dozen arborvitae bushes in stock or when Mrs. Carnack’s estate would
need a new load of bark mulch. But she knew when Rose had been up all night with her baby, when Gary was
likely to be late because he had driven to see his sick father over the weekend, and how to deal with Ellen
when she was depressed because of her boyfriend’s behaviour. She kept track of the birthdays of every
employee and even those of their children. She was up every morning by five-thirty arranging schedules so that
John could get his son out of day care at four o’clock and Martina could be back in town for her afternoon high
school equivalency classes.
Paying all this attention to employees may have led Ong to make a single bad business decision that almost
destroyed the company. She provided extensive landscaping to a new mall on credit, and when the mall never
opened and its owners went bankrupt, Plant World found itself in deep trouble. The company had virtually no
cash and had to pay off the bills for the mall plants, most of which were not even salvageable.
One Friday, Ong called a meeting with her employees and levelled with them: either they would not get paid
for a month or Plant World would fold. The news hit the employees hard. Many counted on the Friday
paycheck to buy groceries for the week. The local unemployment rate was low, however, and they knew they
could find other jobs.
But as they looked around, they wondered whether they could ever find this kind ofjob. Sure, the pay was not
the greatest, but the tears in the eyes of some workers were not over pay or personal hardship; they were for
Ong, her dream, and her difficulties. They never thought of her as the boss or called her anything but “Myta.”
And leaving the group would not be just a matter of saying good-bye to fellow employees. lf Bernice left, the
company softball team would lose its best pitcher, and the Sunday game was the height of everyone’s week.
Where else would they find people who spent much of the weekend working on the best puns with which to
assail one another on Monday morning? At how many offices would everyone show up twenty minutes before
starting time just to catch up with friends on other crews? What other boss would really understand when you
simply said, ”I don’t have a doctor’s appointment, I just need the afternoon off’?
Ong gave her employees the weekend to think over their decision: whether to take their pay and look for
another job or to dig into their savings and go on working. Knowing it would be hard for them to quit, she told
them they did not have to face her on Monday; if they did not show up, she would send them their cheque. But
when she arrived at seven-forty Monday morning, she found the entire group already there; ready to work
even harder to pull the company through. They were even trying to top one another with puns about being
mall-contents.”
Adapted from: http:[lcollegecengagecomzbusinesslmoorhead[organizationallGelstudentslcaseslch18.htmI
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