target customer

The idea of this project is to develop a new concept, literally mobile, and fully omnichannel store. The topic I choose is to do a truck that is going to be placed in good places to provide food. The food that is going to be sold is only during important holidays…for example in thanksgiving sell pies and desserts for people that are buying last minute. Valentines, christmass, 5 de mayo…special holidays! I need you to develop 2 pages of each bullet point in the bottom.

  • Specific target customer/market

  • Explanation of how this proposed initiative supports the corporate or retail division’s mission, brand position, and brand values.-

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