Order Description
Introduction to the body and beauty industry: From the hair on our heads to the nails on our feet, the human body is constantly shaped according to fashion. This unit explores the manner in which the body is understood, commodified, adorned and modified in a range of historical and cultural contexts. The relationship between the body, the self, fashion and society is examined, with a particular focus on the commercial mediation of these processes. The idea that specific forms of thinking influence the experience and treatment of the body is explored. Emphasis is placed on health and beauty as business and issues of gender, class, race and sexuality.
Essay question: Consider how the media consolidates systems of stardom/celebrity, whilst supporting the beauty industry. You may focus your discussion on one key star/celebrity, or use contrasting examples.
Factors to consider:
The effect of stardom/celebrity on the world
How the media plays a role in that
Use kylie jenner as an example in terms of her age, lifestyle, fashion, makeup line and her lips
How kylie jenner is linked to the new generation using new media
Example 1 :discuss how the influence of a celebrity helped launch a successful business (lip pump devices) statistics.
Example 2: Mention that kylie used a mac lipliner once and that same shade was sold out the next day.
The media supports celebrities and makes them more famous and uses them to expand the beauty industry.