Paper details:
I need a 78 page resÕÉ≠†Њ†earch paper regarding Toyota’s marketing plan. In my syllabus it states:
A clear introduction including thesis and sub points.
• Brief origin story of the brand/company and its founders.
• Analysis will include all elements of the marketing plan as described in Chapter 2 of the
textbook.
• An evaluation of the results of their plan and any pivots they made.
• Your recommendations for the future of the company/brand.
• The bibliography must include at least 2 book references other than the required texts and at least
4 web references.
• The paper must comply with APA format.
Our text that is Marketing by Grewal and Levy